Illuminated Signs

A lit sign means people know you're open for business.

You've probably noticed some of the capital's stunning illuminated shop front signs. London is packed with superb retail outlets, many of them independent, and the high street – any high street – is naturally an incredibly competitive environment. Your brand needs to stand out to attract footfall, to persuade and inspire the maximum number of passers by to stop and walk through your door. It's a fact. When it's illuminated, it stands out from the rest.

Illuminated signage comes in a huge variety of shapes, sizes, styles and purposes. So why would you need such a thing? Maybe your business is open all year round but looks closed in the winter darkness, simply because your signage isn't lit up. As far as after-dusk visitors are concerned, you're shut for the duration. A lit sign means people know you're open for business.